New York, New York

It’s my first afternoon back in the studio following ten days in New York city. The primary reason for the trip was of course to exhibit at Surtex for the first time. I have however been lucky enough to stay for 5 days longer to visit a friend who is living in Brooklyn. I had never real spent any time off Manhattan island so it has been great to explore more of New York on this visit.


Surtex as a show had a great vibe and I think myself and Jules will be exhibiting again, under our collaborative name, The Pattern Social. We had a lot of lovely compliments on the look of our booth and fresh colour use. It also made a nice change for me to do a trade show that wasn’t focused around the wholesale of cards. The National Stationery Show (NSS) was happening at the same time in the same building however, and I was pleased to have my work on display on the Timbergram stand. As always, the stationery brand Rifle Paper Co dazzled, and their booth looked amazing.


There are some photos of our booth below. Follow @ThePatternSocial on Instagram for updates on this collaboration.


Surtex booth_The Pattern Social


Surtex - The Pattern Social


The Pattern Social at Surtex


I had some lovely meals during the trip, but a highlight was eating at Rosa Mexicano, which is on 18th Street, just off Union Square. The restaurant is famous for its guacamole, which is made fresh by one of their super efficient waiters, at the table. I ended up going there three times both for lunch and later in the evening.


Delicious food at Rosa Mexicano


Rosa Mexicano food


The View bar and restaurant on floor 48 of the Marriot Marquis hotel was a nice treat after we had taken the show down. The Around the World gin based cocktail was far too easy to drink!


View from The View!


The View - Marriot Marquis - New York


We of course had some time to hit the shops. I was delighted to find one of my favourite illustrators Danielle Kroll had designed a shirt for Anthropologie, whose collection of both apparel and homewares was as colourful and quirky as ever. It was great to go to my first baseball game, where I saw the Mets play against the Washington Nationals. I also tried to keep up with exercising myself, and the pic below was taken on a morning run, looking across to Manhattan from Brooklyn.


Manhattan - New York


I really hope to exhibit at Surtex again and look forward to seeing what comes as a result of the show over the next few months.


Jessica x

Posted in All, Blog

London to New York

May is always a nice month to be a greetings card publisher as it means one thing, PG Live exhibition is happening! PG live is a greetings card specific trade show held at the Business Design Centre in Islington, London. The standard of product is high, the quality of visitors is next to none, and the social scene after show hours is not to be missed! I can’t wait to head down to the capital on Sunday and set up my stand for the show opening on Tues 10th May. I have been working on some new card designs and look forward to launching them at the show. The range is called Eclectic and features imagery inspired by all kinds of themes.



As soon as I am home from PG Live, it’s going to be a quick turnaround before heading to New York for another trade show! This time I am exhibiting at Surtex, an art licensing show held at the Javits Centre, NYC. I am so excited to be heading to New York for a work trip, and plan to get time to eat some good food, take in the sights, and of course shop whilst I am there! I am heading over with a friend, Jules McKeown, and we are exhibiting under the name, The Pattern Social. Take a look at our website to see more and check out the flyer and a couple of portfolio pieces below.


pattern social flyer2


My Fiesta Fever Collection:

Leeds College of Art 227


Pattern Clash by Jules McKeown:

Leeds College of Art 1

I am delighted to have teamed up with top salad brand Florette, to create an illustrative yet simple design which depicts various types of salad leaves, that feature in Florette salad bags.


The illustration has been applied to a contemporary white salad bowl, which can be won by Florette customers as part of an on-pack promotion. Thousands of shoppers will have the chance to win a bowl, in the competition which runs from the 2nd to 29th May 2016.


Visit to find out more




Have a great May! Jessica x

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Spring Design Ventures

Hi everyone, Spring is nearly upon us (yay!) and I am writing this on a sunny Sunday afternoon in the studio. Sometimes it’s nice to work on a weekend. There’s very little to distract me, and I can tick off lots of little jobs making for a less hectic start to the new week. The business has had a great start to the year, and amongst other things, I am thrilled to now have an Australian distributor for my cards. Waterlyn are the lovely company I am working with, and they also distribute the cards of designer friends Tache Crafts, Megan Claire and Paper Salad.


The next two months promise to be busy as I have two trade shows in May. One is PG Live, the greetings card show that takes place at the Business Design Centre in London on the 10th and 11th of May. On the 13th I will be jetting out to New York to take part in Surtex show for the first time! Surtex is an international show that individual designers and studios attend to both sell and license artwork. Licensing is a big part of my business and I can’t wait to hopefully connect with some new potential clients. I am going to be exhibiting alongside my friend Jules McKeown. Jules was my tutor when I studied at Leeds College of Art and we have remained in contact since! We will be exhibiting under the name The Pattern Social in booth 546. Take a look at our website to find out more about Jules!


We will be decorating our booth with colourful fabric banners amongst other product examples which will take some planning, but our focus at the moment is finishing our artwork! Here is a sneak peek at some of my work. I have really enjoyed pulling collections together and look forward to developing a couple of new ranges before everything goes to print next month!





Watch this space for more news as our trip to the Big Apple gets closer!


Jessica x


Posted in All, Blog

Happy 2016!

Happy New Year everyone! December flew by, and with the Christmas festivities it seems to have very quickly got around to 2016. Things are busy in the studio, with preparations for Top Drawer in their final stages. I will head to London next Thursday ready to set up the show, where I will be exhibiting my colourful card, textile and print range to my wholesale customers. I will be officially launching my coasters to the market too, and am looking forward to a big delivery of those next week!


December was mainly about tying up loose ends in terms of new design, as well as working on my brochures for 2016. I did find time to head to London to have a hotshot with my lovely photographer Yeshen Venema. Yeshen and I have shot my products together for three years now and I’m really happy with the latest set of images.


If you’re heading to London to Top Drawer, then do pop and say hello, I’ll be on stand Y46! I am hoping to spend lots of time working on my portfolio upon my return, so watch this space for new design work coming soon.


Jessica Hogarth_Coastal Patchwork A4 print_1

Jessica Hogarth_Sparkle_birthday set

Coastal products_Jessica Hogarth



Posted in All, Blog


November is always a busy time design wise in the studio. Once I have finished writing this post, I will be busy working on new cards to launch at Top Drawer in January, where I will be exhibiting on stand Y46. October was a bit of a blur of holidays and late nights in the studio in between. I was lucky enough to go to Florida early in the month, to visit some family. We had a brilliant week, soaking up the sun, shopping and drinking a few cocktails! We stayed at my aunties house right by a lake, and the sunsets were amazing. It was an action packed week, but with plenty of time for chilling too. I then headed to Madrid with some friends for a city break. We really crammed everything we could in to the 3 days we had there, and it really is a lively and beautiful city. I am now back in the studio feeling inspired and ready to be creative. I feel really lucky to be able to work for myself and take advantage of opportunities to visit new places when they arise. It does make time back in the studio very busy sometimes and I had a nice 15 hour day to ease me back in on Monday!


Tarpon Springs, Florida




Madrid, Spain




I am thrilled that a small selection of my cards are now stocked in Oliver Bonas! I have long admired this trendy, mainly London based chain of shops and it’s so exciting that my cards are now on sale across their outlets. They have chosen 4 cards from my Sparkle range. A reorder was shipped out to them today, so look out for them in a store near you soon!


Oliver Bonas


I have recently teamed up with fab company Timbergram, to license my work for their wooden postcard and poster products. I have been a fan of this brand for a long time now, so it’s great to be able to see my designs on their products. Check out their website to see the full product range here.



I look forward to sharing new design work in a few weeks time!


Jessica x






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